Sometimes, I get paralyzed and don’t know how to move forward. At times, it’s quite literal. So many ideas, concerns, and thoughts are whirling around in my head that I don’t know where to begin. I used to let this go on for hours and sometimes days. It causes all sorts of emotions and negative… Continue reading Have You Tried A Brain Dump?
Time has flown by this quarter. I have been blessed with new clients, forcing me to be busy in my business rather than on it. A few things, like my newsletter and social media, were pushed aside as I have been busy onboarding new clients and helping them ease their load. It’s a balancing act:… Continue reading Am I Working In and On My Business?
I’m often asked whether or not you need to be on social media to grow your business. While it certainly will give you exposure, it’s not necessary to grow a business. There are still tried and true marketing techniques that work to grow your client base. For instance, networking, email marketing, and distributing flyers and business cards… Continue reading Do I Have To?
When you think about LinkedIn, do you think about job hunting, or do you think, not another social media outlet? If you do, no worries. I did, too. You may be missing out if you own a business and don’t use LinkedIn. LinkedIn’s primary purpose is to provide a platform for networking with individuals. Its… Continue reading It’s A New Year, Have You Tried LinkedIn?
As someone who’s used to – and enjoys – feeling at capacity most of the time, I wasn’t sure what to do with myself when things slowed down a bit earlier this year. I began by cleaning out every closet in the house, a task which actually turned out to be quite rewarding.After a while,… Continue reading Filling The Gaps When Things Get Slow
Know what you need to know and what you don’t. There are some projects where it is essential to understand exactly how something is set up. There are others where you only need to know enough to keep things going. Take setting up an email newsletter, for example. If setting up Mailchimp or Constant Contact is… Continue reading Stop Procrastination! (Now, Not Tomorrow)
It seems that at least once each week I hear the same five words from friends and clients: “I need to delegate more.” And then, immediately afterward, they say, “But I don’t think there’s anybody who will understand my work, take it as seriously as I do, and do a really great job.” As a… Continue reading You Can’t Do It All! How to Delegate Effectively
I was speaking with one of my friends the other day. We talked about how we run full-time businesses, have families, and manage to keep our sanity.We talked more specifically about how to maintain a balance between our client interactions and families so we remain sane. Here are a few tricks I’d like to share:… Continue reading You or Your Work Schedule…Who’s Controlling Who?
Keeping appointments and deadlines in a calendar is essential. Without one, unless you’ve got a fabulous memory, things go bad quickly! Unfortunately, many people still struggle with electronic calendar setup, something I see with clients. This is how it usually happens: I was one of these people until I decided to consolidate everything in one place. If… Continue reading Untangling Your Messy Calendar
As a small business owner or solo professional, you’ve got many processes and procedures in place, not to mention lots of outwardly facing marketing things, like your LinkedIn profile and your website. Over time, it’s easy to look at them without seeing them. That can be a problem, particularly as your business evolves. With that in mind,… Continue reading Be Your Own Detective
